Our story
Three generations of phở.
Phở is where our family began. By the third generation, two brothers decided to carry the family stockpot beyond the neighbourhood.
Two brothers
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Nguyễn Tự Tin
Founder · Third generation
Golden Star Anise
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Nguyễn Tiến Hải
Co-founder · Third generation
Golden Star Anise
The Golden Star Anise
Awarded each year by Tuổi Trẻ newspaper to Vietnam's finest phở cooks. Phở 'S holds two — 2019 and 2020 — one for each brother.
- 2019Golden Star Anise Award
- 2020Golden Star Anise Award
Our mission
To bring the culture and taste of Vietnamese phở to people everywhere — a bridge introducing Vietnam's culture, travel and agriculture to the world.